Zoo Siab
- Siv cov lus hais
- Cov txheej txheem tsim cov lus
- Cov yam ntxwv ntawm cov lus hais
- Piv txwv ntawm cov lus qhuab qhia
A cov lus hais yog cov lus hais lossis lub npe, feem ntau siv hauv kev tshaj tawm. Cov lus hais yog kab lus uas tsim los ntawm ib lossis ntau lo lus uas txhais lub hom lag luam thiab, feem ntau, nrog lub logo (tus kheej ntawm hom khoom).
Cov lus hais coj lub ntsiab lus rau lub logo thiab pab tsim cov khoom lag luam hauv khw. Cov lus hais tsis tsuas yog sawv cev rau hom khoom nkaus xwb tab sis tseem qhia txog tus neeg siv khoom (cov neeg tuaj saib lub hom phiaj) yog li qhov no, nyeg, txheeb xyuas nrog cov khoom lag luam thiab kev ua ntawm kev siv tshwm sim.
Lo lus Askiv "lus" txhais tias "quaj quaj". Hauv lus Mev nws tau hais kom siv lub ntsiab lus hais lus thiab nws ntau ntau nrog cov lus hais: cov lus hais.
Siv cov lus hais
Cov lus hais tuaj yeem siv los txheeb xyuas:
- Ib qho cim
- Khoom
- Kev nom tswv, kev ntseeg lossis kev tshaj tawm kev tshaj tawm
Cov txheej txheem tsim cov lus
Tus neeg uas tuaj nrog cov lus tshaj tawm feem ntau yog tus muaj tswv yim lossis tshaj tawm uas feem ntau yog los ntawm kev tshawb fawb kev lag luam thiab kev sim khoom lag luam txhawm rau txheeb xyuas qhov ua tau ntawm kev tau txais pej xeem.
Tsis muaj tus qauv ruaj tab sis nws tau pom zoo tias nws luv (ntawm ib thiab tsib lo lus) thiab muaj cov lus yooj yim thiab yooj yim kom nco qab cov lus. Ib qho ntxiv, nws yog ib qho tseem ceeb uas nws xa cov ntawv luam tawm ntawm lub hom. Cov creators ntawm cov lus qhuas Lawv siv mnemonic cov cai, uas yog, nco tau yooj yim cov cai xws li lus sib dhos lossis kab lus yam ntxwv ntawm ib haiv neeg twg.
Cov yam ntxwv ntawm cov lus hais
- Ntau tus pib nrog cov lus qhia tseem ceeb, raws li txoj hauv kev los txhawb tus nyeem ntawv rau hauv kev nqis tes ua. Piv txwv li: "Them tsawg dua mus ncig" (Turismocity)
- Nws yuav tsum ncaj qha thiab tsis yog kev paub daws teeb, yog li nws tau nkag siab yooj yim dua los ntawm cov neeg siv khoom. Piv txwv li: "Qhov saj ntawm lub rooj sib tham" (Quilmes)
- Qhia txog qhov txiaj ntsig uas qhov kev nqis tes ua ntawm cov lus qhia siv hauv cov lus hais coj los. Piv txwv li: "Koj txuag tau zoo" (Saib)
- Nws tuaj yeem hloov pauv sijhawm, nyob ntawm qhov xav tau ntawm koj cov neeg mloog thiab kev hloov pauv hauv zej zog. Piv txwv li: Mc Donalds hloov nws ib txwm "Kuv Lovin 'Nws" (Kuv nyiam nws) rau "Lovin'Beats Hatin" (uas tsis muaj txhais lus)
Piv txwv ntawm cov lus qhuab qhia
- Adidas: "Ua tsis tau yog tsis muaj dab tsi"
- Ala: "Ntau tshaj dawb, dawb Ala"
- Apple: "Xav txawv"
- Arcor: "Lub sijhawm khawv koob"
- Avis: "Peb sim hnyav dua"
- Avon: “Lub tuam txhab rau poj niam”
- Bic: "Nws tsis paub yuav ua li cas"
- Khoom Plig: “Tus Ceev Xwm Picker Upper” (Lawv nqus tau ntau dua, sai dua thiab zoo dua)
- Café Maxwell House: “Zoo rau qhov poob kawg”
- California Cov Txheej Txheem Dej Mis: "Tau Mis?" (Koj puas muaj mis?)
- Candy Crush: "game version of pure cocaine"
- Canon "Zoo siab koj ib txwm"
- Chevrolet: "Thiab Cheyenne tawm?"
- Cosmopolitan: “kev sib deev quizzes. kev sib deev tswv yim. lus tseeb txog poj niam txiv neej "(Tshawb fawb txog kev sib deev, qhia txog kev sib deev, lus tseeb txog kev sib deev)
- De Beers: "Pob zeb diamond yog ib si"
- Dollar Shave Club: “Txo Sijhawm. Khaws nyiaj ”
- Donelli: "Cov thom khwm ntev tshaj plaws"
- Duvalín: "Kuv tsis hloov Duvalín rau ib yam dab tsi"
- Gillette: "Qhov zoo tshaj plaws rau tus txiv neej"
- H-24: "Tsev tau sau nrog H, nrog H-24 tsis muaj sib npaug"
- Hellman's: "Ua rau Hellman lub ntsej muag"
- Herdez: "Ua nrog kev hlub"
- HP: "Invent" (tsim tawm)
- Jarritos: "Huag lawv zoo ..."
- Jetta Volkswagen: "Txhua tus muaj Jetta, tsawg kawg hauv lawv lub taub hau"
- Kodadk: “Qhia sijhawm. Qhia lub neej ”(Qhia sijhawm. Qhia lub neej)
- Kola Loka: "Crazy punch"
- Lexmark: "Mob Siab Rau Kev Luam Ntawv"
- Txuas hauv: "Txuas nrog tib neeg yam tsis muaj laj thawj dab tsi"
- L'Oréal: "Vim tias koj tsim nyog nws"
- M&M: "Chocolate yaj hauv koj lub qhov ncauj, tsis yog hauv koj txhais tes"
- Mammoth: "Rau qhov ua rau lub siab phem ... Mammoth"
- MasterCard: “Muaj ntau yam uas nyiaj tsis tuaj yeem yuav. Rau txhua yam ntxiv, muaj MasterCard. "
- Mc Donald: "Kuv nyiam nws"
- MW: “Lub Tshuab Tsav Tsheb Zoo Tshaj Plaws”
- Nescafé: "Sawv los ua lub neej"
- Netflix: "Kuv tsis tuaj yeem txiav txim siab" (Kuv tsis tuaj yeem txiav txim siab)
- Nike: "Tsuas yog ua nws"
- Nokia: "Txuas tib neeg"
- Pepsi: "Nyob Tam Sim No"
- Pinol: "Pinol, Pinol, aromatizes, ntxuav thiab tua kab mob"
- Sabritas: "Koj tsis tuaj yeem noj ib leeg xwb"
- Skype: "Lub ntiaj teb tag nrho tuaj yeem tham dawb"
- Sony: "Ua Belive"
- Subway: "Noj tshiab"
- Tecate: "Rau cov uas muaj insomnia"
- Tesco: "Txhua Qhov Kev Pab Me"
- Victoria's Secret: "Lub cev rau txhua lub cev"
- Vitacilina: "Hauv tsev, hauv kev cob qhia thiab hauv chaw ua haujlwm, muaj Vitacilina. Ah tshuaj zoo li cas!"
- Wikipedia: "Phau ntawv txhais lus pub dawb"
